PREVIEW · 3 separate PostHog dashboards · each = its 6 tiles = the weekly email · illustrative data (the target look)
Launch Pulse · BM · Business & sales
Trials, conversion and paying customers.
6 tiles · fits the weekly email
🗓 Last 7 daysProduction
Trials that became paying⋯
of the trials that have ended
22%
▲ 4 points vs last week
Paying customers⋯
organisations on a paid plan
5 · 28 seats
▲ 2 more than last week
Active customers each week⋯
new, returning, coming back, or gone quiet
NewReturningResurrectingDormant
Work produced each week⋯
finished rollouts, collections and voiceovers
Outputs per week (rising)
How trials turn into paying customers⋯
self-serve sign-ups vs enterprise deals
Registered
21 self-serve
13 enterprise
Ran rollout
13 62%
10 77%
Converted
5 24%
4 31%
Do paying customers keep using it⋯
% still active, grouped by the week they started
Cohort
W0
W1
W2
W3
W4
May 26
100
80
70
60
52
Jun 2
100
85
72
63
·
Jun 9
100
88
74
·
·
Jun 16
100
90
·
·
·
Launch Pulse · Product Design · UX
Where users flow, get stuck, and come back.
6 tiles · fits the weekly email
🗓 Last 7 daysProduction
Activation rate⋯
new users who ran a rollout
65%
▲ 6 points vs last week
Time to first rollout⋯
median, from sign-up
1.4 days
▼ 0.4 days faster
How users move through the product⋯
and where they drop off
Do users come back each week⋯
% active, grouped by the week they started
Cohort
W0
W1
W2
W3
W4
May 26
100
58
41
33
28
Jun 2
100
62
44
31
·
Jun 9
100
67
48
·
·
Jun 16
100
71
·
·
·
Steps to a finished rollout⋯
upload, plan, rollout, export
Uploaded
118
Approved
96 81%
Rollout
73 62%
Exported
55 47%
Rollouts finishing successfully⋯
successful vs failed
Succeeded · 96%Failed · 4%
Launch Pulse · Engineers · Platform
Is the platform running smoothly?
6 tiles · fits the weekly email
🗓 Last 7 daysProduction
Finishing without errors⋯
of all rollouts, last 7 days
98%
▲ 1 point vs last week
Failed rollouts⋯
this week
3
▼ 40% vs last week
Rollout results each day⋯
completed, failed and cancelled
CompletedFailedCancelled
Success rate over 8 weeks⋯
% of rollouts finishing without errors
Success rate %
Which steps take longest⋯
average time per step
Apply mapping
8.7s
Run code
5.8s
Build plan
5.3s
Read file
1.2s
Most common errors⋯
by tool, last 7 days
sandbox_read_file
4
build_rollout_plan
1
figma_batch_update
1
Mock-up · plain PostHog chrome + colourful advanced charts · illustrative data (target look) · 6 tiles per board (email cap) · every tile is a native PostHog insight type